CONCEPT

The concept of the animation seeks to seamlessly intertwine Qichao’s college journey with the innovative Cyber Technology developed by SES, all within a single video.
To illustrate this narrative, we utilize the juxtaposition of a toy car and a genuine cyber car, symbolizing the evolution of a college student's dream into the groundbreaking creation of the world's lightest long-range
Li-Metal battery.

The animation was successfully created and presented at the SES launch event, with the Senior Art Director and me overseeing the art direction, storyboarding, and production schedule.

OUTCOME